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Plus Report - By Thomas Baekdal - January 2019

The Media Trends to Care about in 2019-2024

It's 2019, which is crazy. As an avid sci-fi reader, 2019 sounds like the future. 2001 was special because of 2001: A Space Odyssey, and 2015 was special because of Back to the Future II.

But this is 2019, the year of things like Blade Runner, where we have flying cars, fortress-like skyscrapers, android robots that are indistinguishable from humans and the City of Los Angeles being covered in never-ending rain. And I think we can all agree that they were pretty much spot on about all of these ...uh... yeah... never mind.

But being in 2019 is amazing. The sci-fi books and movies might not get everything right, but it feels like we are living in the future.

Back in January 2018, I wrote an article called "The Media Trends to Care about in 2018-2023", and today, one year later, it's time to update this for 2019 to 2024.

Obviously, because these trends have a five year span, everything I wrote back in 2018 is still as relevant today as it was back then. So if you haven't read last year's article, I will urge you to do that as well.

But now, let's take one step forward.

Or rather, I want to start this year's trend article on an important note.

The media is suffering from depression

One thing I noticed a lot in 2018 is how depressed people in the media industry are. We have seen an increased level of negativity; we have seen the media industry being more angry, and we have seen journalists in particular having very little hope for the future.

Around New Year for instance, I saw a lot of media tweets saying things similar to this:

I survived 2018, but then I remembered there is 2019.

Wait... what?

One of the ways that I keep up-to-date with everything I need to know is via a system of sources that I have carefully curated, one of which is a folder just about the media industry.

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Thomas Baekdal

Founder, media analyst, author, and publisher. Follow on Twitter

"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made ​​himself known for his analysis of how digitization has changed the way we consume media."
Swedish business magazine, Resumé


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