A story about responsibility and privacy (for publishers)

The story about responsibility

One of the things that surprised me the most when I first started working in the media industry was how differently publishers see their audiences compared to brands.

I started my career in the fashion industry, and when you work for a brand there are two things that are drilled into your mind from the very first day.

The first thing is that the customer is king, and the second thing is that there are sales and marketing laws that we always have to account for.

I'm not saying brands are always doing this (we have seen plenty of examples where they don't), but what it means is that there are very real consequences if you get caught, which creates a culture where you always have the customers and the public in mind. And if you ever face something where the public don't like what you are doing, as a brand, you immediately go into crisis mode and try to fix it.

I want to tell you about two such examples from my days in the fashion world, and we will start in the early 2000s.

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