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Baekdal Plus is your premium destination for reports about the media industry, focusing on future trends, editorial and business strategies, monetization models and potentials, as well as analytics and data.
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—   monetization   —

free

monetization:
The Updated (and scary) Circulation and Revenue Figures for Newspapers

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monetization:
Metered, Hybrid, Closed, Donated? What Paywall Works the Best?

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monetization:
A Guide to Pricing Strategies for a Sport Site

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monetization:
The Digital Publishers' Guide to Growth

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monetization:
The Problem with Digital Economics is that the Potential is Different

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monetization:
What is the Best Monetization / Subscription Model?

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monetization:
Publishers and Micropayments. We Completely Miss the Point

free

monetization:
Forget Spotify for News. Let's Fix the Real Problem

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monetization:
Monetizing News: Where is the Money?

free

monetization:
The Amazing Google And The Not So Amazing Ads

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monetization:
A Smarter And Better Way To Think About Native Advertising

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monetization:
Ad-Blockers Are A Distraction From The Larger Issue

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monetization:
In-Depth Analysis Of The All-Access Model For News

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monetization:
The Platforms for Tidal, Spotify, Netflix, News and Magazines

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monetization:
The Many Business Models of News

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monetization:
The Economics of Individual Media

free

monetization:
When Done Right, In-App Purchases can be Based on Trust

free

monetization:
Native Advertising, SEO and Google

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monetization:
Native Advertising in 2014

free

monetization:
The Two Discounts That Works

free

monetization:
Projected Advertising Spending: Online vs Traditional

free

monetization:
Sales vs Traffic vs Intent

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monetization:
Rethink Your Ecommerce Strategy

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monetization:
The Future of Digital Payments

free

monetization:
The Old World of Media Licensing

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monetization:
The Complex Path to Sale

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monetization:
The Culture of Free and The Future of Google

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monetization:
Someone Has To Pay, Right? The Business Models after Print

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monetization:
ROI For Brands, The No Bullshit Way

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monetization:
Return on Investment for Nonprofits, The No-nonsense way

free

monetization:
No, Sponsored Tweets is Not a Revenue Model For Newspapers

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monetization:
The Future of Paywalls

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monetization:
Calculating the Return on Investment of Your Advertising Campaign

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monetization:
The Trends vs Paid-for Content

free

monetization:
Google Consumer Surveys For Publishers... Really?

free

monetization:
We Need To Drastically Simplify Payments Online

free

monetization:
The Frustrating Tale of Convincing People to Pay

free

monetization:
How Much Would You Pay For TV In The Future?

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monetization:
The Future of Active Advertising

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monetization:
The Non-Future of Advertising

free

monetization:
Busted: The 99 Cents Book Failed Miserably

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monetization:
The 2012 Marketing Budget Guide

free

monetization:
When Mobile Payments Make Sense

free

monetization:
Breaking the New York Times Paywall

free

monetization:
Why Single Issue Sale is Wrong

free

monetization:
Let's Create a Real Micro-Payment System

free

monetization:
Why The Guardian Pricing Model Is Wrong

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monetization:
The Return of Investment of Social Media

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monetization:
The Future of Marketing Budgets

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monetization:
The Day Advertising Died

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monetization:
Forget The Paywalls Build Shareable Paygates

free

monetization:
What We Can Learn From The Paywalls

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monetization:
The Digital Renting Business is Fundamentally Flawed

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monetization:
The Digital Content Business Model

free

monetization:
Where’s the Money, Bob?

free

monetization:
How Newspapers Can Charge for Content

 
 

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Thomas Baekdal

Founder, media analyst, author, and publisher. Follow on Twitter

"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made ​​himself known for his analysis of how digitization has changed the way we consume media."
Swedish business magazine, Resumé