December 6, 2007
The Web 2.0 Bubble Song

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Thomas Baekdal

Founder of Baekdal, author, writer, strategic consultant, and new media advocate.

It's a Magical Life »

Two New Books From Baekdal Plus »

New feed for 'What You Need To Know' »

The Shift - My Next Book »

Social Commerce Book Introduction »

3 Way Street - Illustrating Traffic Problems »

10 Ways to Cultivate Your Community »

IPad Stand for Your Hammock »

The Panda Run »

Twitter, you know, there is this thing called mobile »

A Gawker Redesign Moment »

One Million Thanks! »

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The Shift
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What the shift in media is really all about.

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It is not about creating a shop in a tab. It is about turning communication into sale.

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Breaking Down the Media Silos: Connecting a Mixed-Media World »

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RESET: The Future of Books in 2015 »

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Facebook Insights: Debunking Friends of Fans »

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The Page View Conundrum and The Traffic Whores »

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RESET: Advertising Agencies in 2015 »

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Analyze The Data You Don't Have »

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How Publishers Are Missing The Point About Aggregation »

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2015: The Transformation of the Newspaper »

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Facebook Timeline for Brands, beyond the buzz »

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The Future Role of Publishing: Think VC for Authors »

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The Power of One Tweet »

I was thrilled back when Twitter announced they would auto-shorten all links using 't.co'. Finally we would be able to correctly track the impact of T… »

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How To Be Authentic »

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RESET - What If You Could Start Again? »

I would like to give you a challenge. It is a thought experiment that is going to change how you do things. It is not something you can do within the … »

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Debunking The Unique Visitor: Finding Your Real Readers »

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The Future of Active Advertising »

Just before Christmas I posted an analysis of the future of advertising. In it you can read how print advertising has already disappeared, and that di… »

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The Non-Future of Advertising »

There is an ongoing discussion about the future of advertising. On one hand we have print advertising, which is in decline - in some places drasticall… »

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The Real Mobile Shift - For Brands »

Last week, I published the article "The Real Mobile Shift - For Publishers" and it is all about what mobile means for content. If you are a publisher … »

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The Real Mobile Shift - For Publishers »

Mobile. Everyone is talking about it and all the trends tell the same story. That story is that mobile is the way of the future whether we like it or … »

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The Complete Guide to Linking, Embedding, Crediting and Aggregating »

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The 2012 Marketing Budget Guide »

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Self-publishing is Great, but... »

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Dissecting a Print Magazine »

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How to Get True Followers, and not just fans »

Many times when I talk with people about Twitter and Facebook, people ask, "How do I get more fans?" They have just created a fan page and are waiting… »

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The Future of Analytics for Publishers »

There is an interesting trend in the world of analytics. Just like the big trend in social media is now "return of investment", the big trend in analy… »

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Identifying Your Real Readers, Not Just Traffic »

Here is a simple question. How many readers do you have? Real readers? Not unique visitors or other misleading statistics.… »

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Social is About Creating Value Over Time »

I wrote a detailed article about where people really are on Facebook. In it you can learn that people spend far more time with Facebook's news stream … »

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Where Are People Really on Facebook? »

Tell me if you have heard this before. "We should open a Facebook shop because there are 750 million people there!" A lot of companies have already do… »

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December 6, 2007 The Web 2.0 Bubble Song

Thomas Baekdal

There is always more...

Subscribe to Baekdal PLUSPremium content that helps you make the right decisions, take the right actions, and focus on what really matters.

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Books from Baekdal PlusFree for subscribers

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December 6, 2007
The Web 2.0 Bubble Song

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