Reset password:
Future of Publishing - 6 months of Baekdal Plus!
Please sign-in

The Future of Publishing
A collection of articles from the first half of 2011

This book is a collection of Baekdal Plus articles from the 6 months of Baekdal Plus. This book contains articles, insights and analyses about the future of publishing. Twenty articles, 32,000+ words.

How does the internet affect newspapers? How do you create a paywall that isn't disrupting sharing? How do you survive in a world of abundance? How do you create a stream of news? etc.

This book accompanies the other Baekdal Plus book, which is a collection of articles focusing on new media, these two books contains the full content of Baekdal Plus up until July 2011.

More from Baekdal Plus

Subscribe to Baekdal PLUS
Premium content that helps you make the right decisions, take the right actions, and focus on what really matters.

What do you get?

  • Full access to all Plus content
  • Free download of Plus books
  • Analysis, Insights, and opinions.
  • Full sharing with friends
  • Update: What You Need To Know.
  • Email updates.
  • Full unrestricted RSS feed.
  • No Advertising.

Full access for... $14 per month

Full access for... $139 per year

Breaking Down the Media Silos: Connecting a Mixed-Media World »

33
PAGES

RESET: The Future of Books in 2015 »

27
PAGES

Facebook Insights: Debunking Friends of Fans »

20
PAGES

The Page View Conundrum and The Traffic Whores »

16
PAGES

RESET: Advertising Agencies in 2015 »

26
PAGES

Analyze The Data You Don't Have »

ONLY FOR
SUBSCRIBERS

12
PAGES

How Publishers Are Missing The Point About Aggregation »

ONLY FOR
SUBSCRIBERS

13
PAGES

2015: The Transformation of the Newspaper »

22
PAGES

Facebook Timeline for Brands, beyond the buzz »

22
PAGES

The Future Role of Publishing: Think VC for Authors »

17
PAGES

The Power of One Tweet »

ONLY FOR
SUBSCRIBERS

13
PAGES

How To Be Authentic »

8
PAGES

RESET - What If You Could Start Again? »

ONLY FOR
SUBSCRIBERS

14
PAGES

Your 2012 Social Strategy, What To Focus On »

14
PAGES

Debunking The Unique Visitor: Finding Your Real Readers »

15
PAGES

The Future of Active Advertising »

23
PAGES

The Non-Future of Advertising »

20
PAGES

The Real Mobile Shift - For Brands »

15
PAGES

The Real Mobile Shift - For Publishers »

18
PAGES

The Complete Guide to Linking, Embedding, Crediting and Aggregating »

16
PAGES

Beyond Facebook Analytics, The Guide »

19
PAGES

The 2012 Marketing Budget Guide »

21
PAGES

Self-publishing is Great, but... »

ONLY FOR
SUBSCRIBERS

13
PAGES

Dissecting a Print Magazine »

ONLY FOR
SUBSCRIBERS

11
PAGES

How to Get *True* Followers, and not just fans »

14
PAGES

The Future of Analytics for Publishers »

22
PAGES

Identifying Your Real Readers, Not Just Traffic »

10
PAGES

Social is About Creating Value Over Time »

ONLY FOR
SUBSCRIBERS

10
PAGES

Where Are People Really on Facebook? »

14
PAGES

Newspapers, Don't Shoot Yourself in the Foot »

ONLY FOR
SUBSCRIBERS

12
PAGES

Social vs. Time vs. Buying »

11
PAGES

Give Your Articles a Life »

11
PAGES

Google+ Circles Need To Be Turned Upside Down »

ONLY FOR
SUBSCRIBERS

12
PAGES

iPad Usage Behaviors - Think Future Trends »

11
PAGES

No, You Do Not Need A Social Media Policy »

ONLY FOR
SUBSCRIBERS

8
PAGES

Publishers, You Need a DRM »

ONLY FOR
SUBSCRIBERS

6
PAGES

Strategy Guide: The New Media Press Center »

11
PAGES

Social Annihilates Page Views, So What? »

11
PAGES

Social Culture vs. Crossposting Messages »

14
PAGES

Facebook Deemphasizing Twitter and Brands »

ONLY FOR
SUBSCRIBERS

11
PAGES

News Is About News, Not Articles »

12
PAGES

Blogs, Newspapers, and Magazines vs. Social Media »

12
PAGES

Social commerce and the new store fronts »

8
PAGES

How To Survive In A World of Abundance »

12
PAGES

The Rights of People »

ONLY FOR
SUBSCRIBERS

12
PAGES

Forget Bounce Rates, focus on Conversions »

10
PAGES

The Future of News And The Replicators »

13
PAGES

Converting Traffic to Subscribers »

ONLY FOR
SUBSCRIBERS

7
PAGES

The Return of Investment of Social Media »

ONLY FOR
SUBSCRIBERS

9
PAGES

The Future of Marketing Budgets »

9
PAGES

The New World of Sources, Channels, and Destinations »

11
PAGES

How Trends Are Made; The Macro Trends and Mobile Payments »

9
PAGES

The Day Advertising Died »

ONLY FOR
SUBSCRIBERS

10
PAGES

How To Create a Social Media Release Plan »

15
PAGES

Use the Cloud, Luke! »

ONLY FOR
SUBSCRIBERS

6
PAGES

Forget The Paywalls Build Shareable Paygates »

18
PAGES

The Future of the MacBook Air »

ONLY FOR
SUBSCRIBERS

11
PAGES

How to Listen to Social Channels »

7
PAGES

More on Replies and Retweets »

11
PAGES

Measuring Real People vs. Normal Analytics »

9
PAGES

The Real Challenge of TV's Future »

14
PAGES

The Digital Renting Business is Fundamentally Flawed »

ONLY FOR
SUBSCRIBERS

4
PAGES

Content is not a Loss Leader »

6
PAGES

The Digital Content Business Model »

5
PAGES

Debunking The Digital Magazine »

10
PAGES

Get Seth Godin's "Poke The Box" Free with Baekdal PLUS »

ONLY FOR
SUBSCRIBERS


PAGES