Notice: This promotion is over. Sorry you missed it!
Seth Godin is out with a new book called "Poke the Box". It is an excellent book for everyone who has to drive change.
If you're stuck at the starting line, you don't need more time or permission. You don't need to wait for a boss's okay or to be told to push the button; you just need to poke.
One of our scarcest resources is the spark of initiative in most organizations (and most careers)-" the person with the guts to say, "I want to start stuff." Poke the Box just may be the kick in the pants you need to shake up your life.
In many ways, Seth's new book is a great addition to Baekdal Plus. Embracing change, and being the driver of change, is a key skill in the new media world.
So as a special offer, just this week, every new Baekdal PLUS subscriber will get "Poke the Box" for free ($6 gift card).
If you already own the book, you can use the gift card for any other book. I can personally recommend Olivier Blanchard's new book "Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization."
Or if you want to read a great book about how Google is disrupting the media industry, turn to Ken Auletta's book "Googled: The End of the World As We Know It."
Other recommendations are Alan M. Webber's "Rules of Thumb". Lisa Gansky's "The Mesh, Why the Future of Business is about sharing." Scott McKain's "Collapse of Distinction."
It is your choice.
Subscribe to Baekdal Plus today, and start reading.
All existing subscribers of Baekdal Plus will also get "Poke the Box" for free.
You are my most valuable readers. So as way for me to say thank you, check your inbox for your gift certificate in the next few hours.
So welcome to Baekdal Plus, and happy reading!
-- Plus :: Monday, March 7, 2011 --
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