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Strategic analysis
Should You Embrace Pinterest? For Brands and Publishers

Pinterest is more like a blog or a bookmarking site. It's not really a social network - it just looks and feels like one.

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Written by on May 30, 2012

Should your business be on Pinterest? Is it really as useful as people make it out to be, or is it just another StumbleUpon that creates a ton of social activity, but no real sale?. The short answer is that Pinterest is worth it, if your brand fits into its very narrow scope. But it is not like most social platforms.

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Thomas Baekdal

Thomas Baekdal

Founder of Baekdal, author, writer, strategic consultant, and new media advocate.

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