

Pinterest is more like a blog or a bookmarking site. It's not really a social network - it just looks and feels like one.
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Should your business be on Pinterest? Is it really as useful as people make it out to be, or is it just another StumbleUpon that creates a ton of social activity, but no real sale?. The short answer is that Pinterest is worth it, if your brand fits into its very narrow scope. But it is not like most social platforms.
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What the shift in media is really all about.
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It is not about creating a shop in a tab. It is about turning communication into sale.
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